FAQs

I’m a multidisciplinary creative and marketing strategist. I work closely with stakeholders and marketing teams to develop strategies and bring ideas to life – through writing, design, brand building, or content creation.

By day, I work in the tech space, leading insights and strategy for global brands. I also run Whitespace, my creative studio where I help startups grow through storytelling and design.

Over the years, I’ve worked on hundreds of projects across industries like SaaS, real estate, fashion, hospitality, travel, law, non-profit, and sports – both independently and in-house.

When I’m not doing all that, you’ll find me painting, writing, or building Good World Living, my creative platform rooted in travel, wellness, and soulful living.

I partner with startups and brands looking for thoughtful strategy, branding, web design, and content that actually connects. If it requires a creative mind and a strategic approach – I’m in.

It’s part intuition, part structure. I start by asking the right questions, then map out the direction visually and strategically. Whether I’m designing a brand or painting a landscape, it always begins with intention.

Design goes beyond aesthetics – it's about improving the human experience and how people interact with a brand. I design both aesthetically and experientially: websites, apps, brand identities, print and digital ads, pitch decks, surveys – you name it. I love simplifying the complex and making things beautiful, meaningful, and exciting to use.

By designing with purpose. I’ve worked in both corporate and creative spaces, so I approach every project with both imagination and intention. It’s not just about making something look good – it’s about making it work, resonate, and last.

I share new work and series here on my site and on Instagram. My paintings – mostly landscapes and abstracts – are rooted in real experiences and emotional layers. Each piece has a story (or a secret) behind it.

Yes, occasionally. Some pieces are available to collect, and I take on select commissions that align with the themes I explore. Reach out if you're curious.

It’s my love letter to intentional living. A creative platform rooted in art, travel, wellness, and resilience – designed to help others reconnect to what really matters.

A few. I run Whitespace, a digital brand consultancy, and Good World Living, my creative blog where I share travel and wellness content. I also review restaurants, hotels, and products across beauty and skincare (YSL, Dior, Ole Henriksen, etc.).
I paint, love to travel, play guitar, and usually have a secret project up my sleeve. I’m also certified to teach yoga and meditation – but that’s another story.

By not trying to fit into one box. I’ve learned to integrate all sides of myself – creative, strategic, soulful – and design a life around what energizes me. It’s not always perfect, but it’s mine.