I make things —art, brands, experiences.
I’ve built brands and audiences and led insights and strategy for companies including Nestlé, Hero Cosmetics, and ARM & HAMMER. Now I run Whitespace, teach across marketing and entrepreneurship, and make art.
Get in touch →hello@ivonnealdaz.comVisual References
Selected Case Studies
Current Work
Press + Speaking
SELECTED PRESS
2021
2021Forbes
Why Retailers Should Utilize TikTok to Grow Their Business
Adweek
How Micro and Nano Influencers Drive Big Change
Digiday
In the Metaverse, Brands’ FOMO Is Competing With Consumers’ Burnout
SELECTED TALKS
2022Adweek Social Media Week
The Power of Community-Created Content
San Antonio Startup Week
Future of Marketing Live Podcast — Spurs Director of Content Strategy
2023
Hootsuite